AI Search & SEOBeginnerSEO-101

SEO Fundamentals

Master the core principles of Search Engine Optimisation to increase your website's visibility, drive organic traffic, and achieve higher rankings on Google.

Full day (10:00 AM – 4:00 PM)Sydney, Melbourne, BrisbaneMax 20 participantsMonthly sessions

Course Overview

This course provides a comprehensive introduction to the world of Search Engine Optimisation (SEO). Designed for beginners, it covers the three pillars of SEO: technical, on-page, and off-page. Participants will learn how search engines work, how to conduct keyword research, and how to optimise website content and structure for maximum visibility.

What You'll Learn

Understanding crawling, indexing, and ranking
The evolution of search and the role of user intent
Introduction to the key ranking factors

Day Agenda

10:00 – 10:15

Welcome & Introductions

10:15 – 11:30

Module 1: How Search Engines Work

11:30 – 11:45

Morning Tea

11:45 – 13:00

Module 2: On-Page & Content SEO

13:00 – 13:45

Lunch

13:45 – 15:15

Module 3: Technical & Off-Page SEO

15:15 – 15:30

Afternoon Tea

15:30 – 16:00

Q&A, Wrap-Up & Next Steps

Who Should Attend

Marketing coordinators, content creators, web designers, and anyone new to SEO.

What's Included

Comprehensive course materials & workbook

Certificate of completion

Morning tea, lunch & afternoon tea

Post-course email support (30 days)

Access to course slide deck (PDF)

Exclusive alumni community access

$780AUD ex. GST

Full refund for cancellations 14+ days prior

Upcoming Dates

10 Mar

Sydney

9 spots

15 Mar

Melbourne

7 spots

20 Mar

Brisbane

11 spots

10 Apr

Sydney

6 spots

15 Apr

Melbourne

6 spots

20 Apr

Brisbane

6 spots

Group Bookings

Booking for 3 or more? Contact us for group discounts and custom training options.

Get in touch

Related Courses

SEO-201

Advanced SEO: Technical, Content & Strategy

Move beyond the basics and master the advanced strategies that drive significant organic growth in competitive markets.

$950View

SEO-301

AI Search & Answer Engine Optimisation (AEO)

Future-proof your search strategy by learning how to optimise for the new landscape of AI-driven search, conversational assistants, and answer engines.

$950View