
Go beyond standard reports and unlock deep, actionable insights. This course focuses on the advanced analysis capabilities of GA4 and the art of data-driven storytelling.
Collecting data is only half the battle. The real value lies in your ability to analyse it, uncover trends, and communicate findings in a way that drives action. This course is designed for experienced GA4 users who want to master the advanced reporting and analysis features of the platform. You will dive deep into the 'Explore' section, learning to build custom funnels, conduct path analysis, and create sophisticated user segments. We also cover attribution modelling, data visualisation best practices, and how to construct compelling data narratives that resonate with stakeholders.
Digital marketing managers, data analysts, CRO specialists, and experienced marketers who want to deepen their data analysis skills.
Pricing reflects course depth, specialist tools, and materials included.
Full refund for cancellations 14+ days prior
4 May 2026
Sydney
11 May 2026
Melbourne
18 May 2026
Brisbane
3 Aug 2026
Sydney
10 Aug 2026
Melbourne
17 Aug 2026
Brisbane
Booking for 3 or more? Contact us for group discounts and custom training options.
Get in touchA comprehensive introduction to the latest generation of Google Analytics, designed for those new to GA4 who want to build a strong foundation in GA4.
A technical, hands-on course focused on the correct setup, configuration, and implementation of Google Analytics 4 for robust and reliable data collection.
This advanced, enterprise-level course is designed for organisations that have outgrown the capabilities of Google Analytics 4 Standard and need to leverage the full power of GA360. Participants will learn to architect analytics solutions that handle billions of events, build sub-property and roll-up property hierarchies for complex organisational structures, and unlock unsampled data for precise decision-making. The course covers advanced BigQuery integration at scale, enterprise audience strategies for activation across the Google Marketing Platform, and the governance frameworks required to manage analytics across large teams and business units.