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Google AnalyticsIntermediateGA-201

Google Analytics 4: Implementation & Configuration

A technical, hands-on course focused on the correct setup, configuration, and implementation of Google Analytics 4 for robust and reliable data collection.

Full day (10:00 AM – 4:00 PM)Sydney, Melbourne, BrisbaneMax 20 participantsMonthly sessions

Course Overview

A successful analytics strategy is built on a foundation of clean, reliable data. This course moves beyond the standard interface to focus on the technical implementation of Google Analytics 4. Participants will learn how to deploy GA4 using Google Tag Manager (GTM), configure cross-domain and subdomain tracking, and implement a robust event-tracking framework. We cover the essentials of the data layer, custom dimension and metric setup, and the integrations required for a holistic view of marketing performance, including Google Ads and Search Console.

What You'll Learn

Day Agenda

10:00 – 10:15
Welcome & Introductions
10:15 – 11:30
Module 1: Google Tag Manager & GA4 Deployment
11:30 – 11:45
Morning Tea
11:45 – 13:00
Module 2: Advanced Data Collection & Configuration
13:00 – 13:45
Lunch
13:45 – 15:15
Module 3: Platform Integrations
15:15 – 15:30
Afternoon Tea
15:30 – 16:00
Q&A, Wrap-Up & Next Steps

Who Should Attend

Digital marketers with some GA4 experience, web developers, technical SEOs, and anyone responsible for the technical implementation of analytics.

What's Included

Comprehensive course materials & workbook
Certificate of completion
Morning tea, lunch & afternoon tea
Post-course email support (30 days)
Access to course slide deck (PDF)
Exclusive alumni community access
$780AUD ex. GST

Pricing reflects course depth, specialist tools, and materials included.

Full refund for cancellations 14+ days prior

Upcoming Dates

4 May 2026

Sydney

20 spots

11 May 2026

Melbourne

20 spots

18 May 2026

Brisbane

20 spots

3 Aug 2026

Sydney

20 spots

10 Aug 2026

Melbourne

20 spots

17 Aug 2026

Brisbane

20 spots

Group Bookings

Booking for 3 or more? Contact us for group discounts and custom training options.

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